We’re Your Basement Waterproofing & Foundation Repair Digital Marketing Agency

Why We Love Working with Our Basement Waterproofing & Foundation Repair ContractorS…

Foundation Marketing Pros specializes in helping contractors, including foundation repair and basement waterproofing companies see consistent growth month after month. We work with contractors nationwide. We love to see our client’s revenue increase, we love to see new hires being made, and we love to see this growth and expansion continue year after year.

We know what grows local businesses – we’ve been doing online marketing strategy and implementation for over 15 years.

So, what really drives us?

It’s simple – it’s just that. To see our client’s consistent growth so they can hire more employees to grow their business.

Our goal is to give all our client’s businesses a competitive advantage by taking advantage of results-driven digital marketing expertise.

We understand the unique challenges faced by foundation repair and basement waterproofing companies and are dedicated to delivering results that boost their online presence, which ultimately boosts the bottom line, including ROI in the first month.

With our focus on this niche market, we bring a deep understanding and extensive experience that sets us apart. Whether it’s improving visibility, generating leads, or automated follow-up, Foundation Marketing Pros is here to help our partners thrive in the digital world.

Foundation Marketing Pros - Picture of foundation
Rebar in a foundation - Foundation Marketing Pros
Photo of a foundation - Foundation Marketing Pros

Online marketing That Gets Basement Waterproofing and Foundation Repair Leads Immediately

At Foundation Marketing Pros, we believe in a holistic marketing strategy that grows your established businesses to take you and your team to the absolute next level and beyond. With 15+ years of focused effort on digital marketing, we have helped many different local small and medium-sized businesses expand their reach and increase their customer base to grow their revenue beyond where they thought they could.

Our services include conversion rate optimization to improve your website’s abilities to convert visitors to leads, building out highly targeted Google AdWords campaigns that are exclusive to your market and get you qualified leads immediately, website design and content marketing to provide exceptional user experience, implementing on-site and off-site Search Engine Optimization (SEO) to boost your presence in Google Maps and in organic Google search results which is proven to be the most cost effective way to grow a local business, and improving your reputation management so you can gather many more glowing 5-star reviews from satisfied clients across multiple platforms.

Most importantly, we know you and your team’s time is incredibly valuable and you and your sales team loves the concept of high-speed-to-lead. Which is why we can work within your existing CRM (or implement a new one) so that we can introduce a comprehensive automated multi-week or multi-month follow-up campaign across text, email, phone calls and voicemails to automatically and quickly build connections with your leads to turn them into customers. This allows you to stay engaged with leads without sacrificing your valuable time.

If you have a large database of existing clients, we can even implement ways that boost engagement that turn old leads into clients as well.

Our team of experts understands the challenges of running an established foundation repair and basement waterproofing contracting businesses and the importance of maximizing your marketing efforts – that’s why we work closely with you to implement proven marketing strategies that closely align with your unique needs and goals to grow your business to the next level.

Lead Generation that’s 100% Exclusive

We can drive you massive results in the first month through using Google AdWords, which will generate 100% exclusive foundation repair and basement waterproofing leads. Our AdWords team is a Google Preferred Partner Agency and ranks in the top 1%, so you can compete against all the “Goliaths” in your local market – and beat them at their own game.

With our team’s skills and experience, we deliver exceptional results, driving you targeted traffic looking for your service at that exact time to your custom landing page that converts traffic incredibly well, and will can drive dozens of 100% exclusive inbound calls and email inquiries to your business in your first month.

Improved Search Rankings From Search Engine Optimization (SEO)

Ranking first in Google search results is absolutely crucial for your business’ long-term success – they get 38.9% of all clicks – plus, you need to show up in Google Maps results.

By ranking in in Google Maps and organic search results, you can show up in front of hundreds, or even thousands, of new potential customers every month. This means more visibility and traffic to your business’ website, and ultimately more potential customers contacting you.

With Foundation Marketing Pros’ expertise in SEO, you can drive targeted traffic to your site and grow your business at a much better ROI over the long-term than Google AdWords.

Website Design / optimization & Content Marketing

Your website is what convinces someone to pick up the phone and call your company. If your website doesn’t load quickly, it’s poorly designed doesn’t have well written content or doesn’t have clear call-to-actions, that potential customer will exit your website and go to a competitor of yours.

With a well-designed, high-performing website focused on a quality user experience, you will be able to better convert that website traffic into a paying customer.

Plus, with great user experience on your website, Google will rank your website higher in search results, resulting in far more traffic and revenue to your business.

Automated Follow-Up For ALL your Existing and Inbound Leads

As a busy owner, you understand the importance of following up on new leads immediately, but you or your team could find it challenging at times to do so.

That’s where Foundation Marketing Pros comes in.

We can implement automated follow-up services that allow you to stay engaged with all your leads without taking time away from you or your team’s other responsibilities – we can even re-engage your database of old customers.

The communication covers multiple methods, including phone, text and email. Our system is designed to send personalized messages to new leads at strategic intervals, keeping your business top of mind and increasing the likelihood of conversion.

With our automated follow-up services, you can focus on running your business while we take care of nurturing your leads into prospects.

What’s Next?


If you’ve made it this far, we need to connect!

Either text or call us at (509) 230-6647, or send us an email at, or chat with us using the WhatsApp plug-in at the bottom right corner of your screen.

Let’s see what magic we can get started!

Client Testimonials

It’s one thing to hire a marketing firm to manage your online and social media campaigns; it is another to bring on board a marketing advisor. Tom has a commanding knowledge of SEO and social media campaigns and is able to break the concepts down to a level I can understand. Likewise, Tom not only explains the “how” of the campaign, but also the “why” and accurately projects the amount of leads in a 3-6-9 month periods within my industry, all of which are uncanny abilities. Similarly, I always look forward to his monthly updates via video – in my opinion its much better than reading a report.

“Tom is an integral part of my marketing team, and I look to him to formulate the strategic and tactical methodologies of my practice’s marketing vision. I look forward to a very long term relationship with Tom.

Edwin del Carpio

Owner, Aldaris CPA Group

Tom is absolutely amazing! He helped me get so many new leads for both home buyers and sellers in just 60 days. I was feeling really overwhelmed before, but now I’m feeling so much more confident and excited about my work now that I can rely on the follow-up automations. Tom really knows what he’s doing and they’re super easy to work with. I can’t thank them enough for all their help! I would definitely recommend them to anyone who needs help to grow their business.

Aaron Lennon

Real Estate Agent, Coldwell Banker Tomlinson

Tom has been a breakthrough for our catering business in West Seattle. Thanks to their SEO services, we’ve seen a steady increase in website traffic and business growth over the years we’ve used them. We’re dominating the West Seattle neighborhood and even ranking for super high-volume Seattle search keywords too. Since our website traffic (and sales) has increased substantially, and we bought an event space and another catering company south of Seattle. Tom’s digital marketing expertise has been invaluable to our success, and we can’t thank them enough for their dedication and hard work. We highly recommend their services to any business that’s looking to expand.

Benjamin Jury

Co-Owner, Duos Catering

Tom is my marketing powerhouse for my real estate investing company. Their digital marketing magic has landed me multiple distressed investment properties to purchase, boosting my bottom line big time! Their personalized touch and attention to detail make working with them a breeze. If you’re serious about growing your company, these guys are the real deal!

Patricia Spurlock

Owner, Bluegrass Property Partners

“In the fist 30 days of working with Tom, my team has been stretched really thin. To be honest, they’re also a bit stressed by all these new appointments. Though, we’re all incredibly happy to get over 60 new long-term patients in the the 30 days!”

Dr. Alan Cason

Owner, Cason Chiropractic

“Hiring Tom was a complete game-changer for my roofing company! I hired him for a very cost effective marketing campaign that brought in $100’s of thousands in revenue for my roofing company. We were blown away by the ROI and the results for new roofs, and I can’t thank him enough for his expertise. We highly recommend him to every business looking for a ROI-focused way to boost their sales long term.

Jonathan Baldivino

Owner, Roofscapes NW

About The Founder


Tom Flann has worked with a wide variety of noteworthy clientele and industry verticals, including Intel, Asus, Supreme Lending, and Husky Energy. Tom and his team have been heavily involved with major projects from management consulting and leadership development, IT project management, results-driven marketing projects and more.

For small to medium-sized business clients, off-and-on over the last 15 years, Tom and his team have created over $7mm in additional revenue and value add, have helped create multiple opportunities for multiple competitor buy-outs, and have helped clients be in a position to add over 40 new jobs at clients.

Tom was born in South Carolina, and raised in Carlsbad, California and Spokane, Washington. He graduated from the University of Idaho with a finance degree and music minor. In high school, Tom ran cross-country and track, clocking a personal record of 5:42 in the 1,600 meters. He eventually stopped running to focus more on music. He’s played in every kind of musical group, ranging from award winning jazz bands, musical pit orchestras, jazz combos, to playing solo in front of audiences numbering into the hundreds.

Yelp reviews are Tom’s guide to dinner, preferably someplace with a perfectly seared New York strip steak or street tacos. He’s traveled extensively throughout North America, and knows that after he travels more extensively across the USA, Southeast Asia, and Eastern Europe, he’ll be an even better storyteller. Tom would like to get a mid-year 427 Corvette for an epic cross-country USA road trip and hit Hot August Nights in Reno (for the 15th+ time – not with a mid-year Corvette though), finally learn to surf, and write a symphony and have it premiered by a world-class orchestra.

After being in Dallas for 3.5 years in the mortgage industry, Spokane called him back home to live around friends and family in his home town.


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